TELL YOUR
STORIES OF CHANGE
The Power of Storytelling in Shaping Humanity
From the very beginning of humanity, storytelling has been a fundamental activity to inspire and drive evolution. Yet, when stories of positive actions go untold, it is almost as if those actions never occurred, limiting their potential for repetition and expansion.
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Storytelling reveals universal truths about the world. Through stories, we discover how individuals from vastly different backgrounds share similar life experiences, demonstrating that human nature transcends cultural boundaries. Furthermore, storytelling provides insights into various traditions and values, fostering empathy for unfamiliar people, places, and situations, therefore supporting a more effective communication.
TACKLING PERIOD POVERTY
Understanding Period Poverty: An Urgent Global Issue
Period poverty is defined as the lack of access to menstrual products, hygiene education, and adequate sanitation supplies. It has a direct impact on fundamental areas within the society.
IMPACT ON THE ENVIRONMENT
500 - 800
5 K - 15 K
SINGLE USE PADS
AND TAMPONS OVER WOMEN LIFETIME
YEARS TO DECOMPOSE
Source:
ACCESS TO SANITARY PRODUCTS
500 M
Source:
= 28%
WOMEN & GIRLS HAVE NO
ACCESS TO NECESSARY
MENSTRUAL SUPPLIES
ACCESS TO FACILITIES
1.25 B
Source:
WOMEN & GIRLS HAVE NO
ACCESS TO FACILITIES
= 69%
Existing Solutions Driving Lasting Positive Impact
From improving access to clean water and sanitation facilities, to debunking taboos and providing health education for all genders, as well as developing eco-friendly menstrual products, numerous local initiatives are delivering significant benefits for physical and mental health.
These efforts not only promote well-being but also have clear positive effects on productivity and school attendance, benefiting communities as a whole.
At WPP, we make it our mission to shine light on these projects and the individuals behind them, ensuring their stories are shared and inspire others.
Stories From Changemakers
Despite the ongoing challenge of period poverty worldwide, we have gathered compelling stories of change that highlight practical solutions. These initiatives not only address the issue but also offer models that can be expanded and replicated to create a lasting impact.​
​​Addressing Period Poverty
Inspiring Stories of Change and Practical Solutions for Global Impact​
​While period poverty remains a global issue, we have collected stories of change that bring practical solutions, to be expanded and duplicated
MENSTRATION EDUCATION PROGRAM FOR WOMEN
Empowering women by normalising periods and overcoming cultural barriers
ENVIRONMENT FRIENDLY
INITIATIVES
In Hong Kong, eco-friendly solutions for healthy period managment
WOMEN FINANCIAL AUTONOMY
Combating Poverty Through Women's Empowerment
Globally, women and girls face significant barriers solely due to their gender and far too many are deprived of access to education and fundamental health care services, perpetuating cycles of poverty and inequality.
Achieving gender equality stands as one of the most impactful strategies to combat extreme poverty and foster healthier, wealthier and more educated communities. For women, financial inclusion is a vital instrument for overcoming gender disparities, allowing them to break free from traditional roles and pursue entrepreneurial endeavours, ultimately achieving financial independence.
INCOME REINVESTED IN THEIR FAMILY
90%
30 - 40%
Source:
GLOBAL GENDER WORK & PAY GAP
WORKING HOURS
66%
34%
FOOD PRODUCTION
50%
50%
PAY
0.77
1.00
WEALTH DISTRIBUTION
GLOBAL EARNING
PROPERTY OWNERSHIP
35%
65%
15%